Episode 48: Cannes ‘25: Winning Audiences in a New Era of Engagement
In this special crossover episode of AdTech Heroes x The Pub Way podcasts, recorded from Cannes Lions 2025 in partnership with The Drum, we explored how brands and publishers can use real-time context and AI to connect with audiences through their interests, emotions, and intent.
Episode 47: Starcom: The Dynamics of Consolidation in Advertising
In this episode of the AdTech Heroes podcast, Dal and Jacques Du Preez (Head of Programmatic at Starcom) discuss the evolving landscape of the adtech industry, focusing on the implications of consolidation, acquisitions, and the impact of macroeconomic factors.
Episode 46: UM: When Branding Meets Performance
In this episode of the AdTech Heroes podcast, Dal speaks with Louise Owen, Chief Performance Officer at UM, about the intersection of branding and performance in marketing.
Episode 45: The Future of AdTech Investment
In this episode of the AdTech Heroes podcast, Dal speaks with Rich Ashton, Managing partner at FirstParty Capital, about investing in the adtech industry.
Episode 44: The New Rules of TV Measurement
In this episode, Dal Gill speaks with Andy Beames, VP of Enterprise Partnerships at Samba TV, about the evolution of TV measurement, changing viewer behaviors, and the impact of on-demand content on advertising strategies.
They also discuss the importance of work-life balance in the ad tech industry, generational shifts in parenting, and the need for empathy and flexibility in workplace policies.
Episode 43: Mastering CTV: Insights from MiQ
In this episode, Dal speaks with Stephen Emsall, Head of Advanced TV at MiQ, about the evolving landscape of Connected TV (CTV) and its implications for the advertising industry.
The conversation covers key learnings from 2024, predictions for 2025, the enduring relevance of linear TV, and the growing performance marketing aspect of CTV. Stephen emphasizes the need for audience-first approaches and the role of MIQ's TV intelligence tool in navigating the CTV ecosystem.